Joining forces with Discord, audio streaming giant TuneIn introduces free live radio streaming on the communication platform. This marks the first time TuneIn has partnered with a social networking service with the intention to appeal to a broader audience. Discord proudly boasts 200 million users, while TuneIn claims a steady 75 million monthly listeners.
Entitled “TuneIn Radio & Podcasts,” the newly incorporated service on Discord carries TuneIn’s extensive library that features 100,000 audiobooks, local AM/FM stations, news, podcasts, and sports programs. Furthermore, Discord-specific music collections have been curated, including channels focusing on K-pop, Lofi, and Indie music genres.
“The experience is highly curated for Discord,” stated Rich Stern, CEO of TuneIn, in a conversation with TechCrunch. Stern also highlighted that this is the initial foray into an audio-centric entertainment option within Discord’s Activity application directory.
In 2022, Discord introduced Activities, a voice channel feature where users come together to participate in games and shared entertainment experiences, including YouTube’s “Watch Together” and games such as “Know What I Meme.” To date, there are 23 Activities to choose from.
Accessible via desktop, mobile, and web, Discord users can enjoy the TuneIn Activity by clicking the rocket-shaped icon in the voice channel. Users can dive into varied audio experiences, like playing music in the background during study sessions or tuning into podcasts while socializing in the platform.
Stern expressed TuneIn’s enthusiasm towards exploring further associations with diverse communication platforms.
“Our goal is to ensure radio is accessible wherever our users are, which involves forming more collaborations with makers of smart home gadgets, social networking platforms, and car manufacturers for powering in-vehicle audio experiences,” he conveyed.
TuneIn has previously formed partnerships with numerous entities, like Amazon Alexa devices, Fisker, Lucid, Rivian’s electric R1T trucks, Skullcandy, among others.
Frequently Asked Questions (FAQ)
How do you access TuneIn on Discord?
Access TuneIn on Discord via the rocket icon in a voice channel. This allows you to explore the TuneIn library and listen to content while using Discord.
What content can you listen to with TuneIn on Discord?
The integration includes over 100,000 audiobooks, local AM/FM stations, news, podcasts, sports, and curated music collections for Discord users.
Is the TuneIn and Discord integration available on all devices?
Yes, you can use TuneIn Radio & Podcasts on Discord across desktop, mobile, and web platforms.
How does TuneIn benefit from its partnership with Discord?
TuneIn aims to reach Discord’s vast user base of 200 million people to expand its audience and integrate radio into more aspects of everyday life.
Are there plans for TuneIn to collaborate with other platforms?
Rich Stern, TuneIn’s CEO, indicated that the company is open to more partnerships that align with their mission to make radio accessible everywhere their listeners are.
