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Life may not always afford us the pleasure of purchasing a brand-new luxury or sports car, but that doesn’t mean we have to miss out on OEM enhancements. BMW shares this sentiment and supports the joy of customization by offering a plethora of accessories for their more seasoned models through its online configurator, allowing customers to see their choices come to life.
Although the configurator’s memory lane only stretches back to 2007, and it’s partial to which past models it embraces, it’s still more inclusive than most. The E92 3 Series coupe takes the crown as the oldest model you can toy with, while the E90 sedan and E91 wagon shy away from the spotlight. But as for the more recent gems, each one shines bright, including the valiant M series.
You’re not just painting the town red here—you can outfit your vehicle with various colors, select specific fixtures such as roof racks, switch up the wheels, and even style it with carbon fiber parts.
Beyond cool is the configurator’s specificity. It knows your ride down to the bolt. For instance, should the 2011 BMW 535i xDrive roll with a different set of wheels than the standard model, the visualizer won’t miss a beat. The Drive’s Executive Editor Andrew Collins experienced just this with the “M Sport” package, enabling him to preview his 330i Sports Wagon in full personalized glory—fueling both our admiration and envy.
BMW
While interior decorations such as shifters and mats are part of the inventory, they’re more reserved when it comes to making a virtual appearance. Yet, for items like a cargo net, imagination does the trick.
BMW’s catalog of bespoke parts for classic models has always been rich, but this configurator truly brings prospective purchases into perspective—without it being the most revolutionary tech, it’s certainly commendable that vehicles dating back to 2007 are featured.
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FAQs About BMW’s Online Accessories Configurator
Q: Can I configure any BMW model on the online accessories configurator?
A: The configurator supports models as far back as 2007, but not every older year or model is available, with the E92 3 Series coupe being the oldest you can customize.
Q: What kind of accessories can I select in the configurator?
A: You can select exterior upgrades such as colors, wheels, roof racks, and carbon fiber body parts. Some model-specific options are also available, like the M Sport package for certain models.
Q: Are there interior accessories available as well?
A: Yes, the configurator includes interior accessories like shift boots, cargo nets, and floor mats, although these aren’t visualized in the online tool.
Conclusion
BMW’s approach to extending their accessory configurator to include models dating back to 2007 is a testament to the brand’s commitment to their customers and the longevity of their vehicles. Whether you’re looking to refresh an older BMW or personalize a recent acquisition, the configurator provides a fun and practical tool to visualize potential upgrades, keeping the spirit of customization alive and well. With BMW’s extensive catalog and continued support for past models, it’s no wonder that enthusiasts are applauding this cool, customer-centric feature. Happy configuring!
